Experience
Account Executive and SMB Manager
03.2025 — Current
Epidemic Sound
- Created Epidemic Sound's first global SMB market, identifying an untapped revenue gap and securing approval for a new pricing model
- Designed and launched the SMB pricing strategy now used worldwide, driving rapid adoption across education, nonprofit, and commercial verticals
- Built repeatable discovery, qualification, and ROI frameworks that became core to the GTM team's playbooks
- Consistently closed high-velocity deals and translated customer insights into Product and Licensing roadmap decisions
Head of Business Development
01.2024 — 03.2025
Finetune Music Catalog
- Cultivated and expanded strategic partnerships with TV production companies, securing licensing deals and driving recurring revenue
- Spearheaded new market entry strategies by identifying high-growth sectors, including AI-driven content creation and influencer partnerships
- Implemented a customized CRM system to improve tracking of partner interactions and licensing processes
- Conducted in-depth research on industry trends, competitor activities, and emerging markets to refine strategic decisions
Business Development Lead
07.2021 — 01.2024
Fusion Risk Management
- Led strategic BD efforts for key enterprise accounts, expanding relationships and uncovering cross-sell opportunities
- Managed and developed a 5-person BDR team, improving pipeline contribution by 20% and accelerating lead handling time by 10%
- Conducted competitive and market analysis that influenced GTM planning and partner initiatives with PwC and KPMG